Upland High School senior Salahaldeen Ali has a new Chevrolet Cruze in his driveway, and he has Mountain View Chevrolet to thank for it. Ali was one of 182 high school students whose perfect attendance in the 2012-2013 school year made him eligible to participate in Mountain View Chevrolet’s Cool to Stay in School giveaway.
All of Upland High School’s perfect-attendance students were invited to the dealership on June 12 to participate in the event. Students were selected by random drawing to receive prizes such as a laptop, gift cards, and event tickets. All eligible students received an event t-shirt and five students, including Ali, received a car key. Ali’s key was the one that started the Chevrolet Cruze, and he went home with the new car.
Mountain View Chevrolet announced the Cool to Stay in School event last summer. Upland High School participated by keeping students informed of their attendance and eligibility status in the days leading up to the event. Los Angeles radio station KIIS FM also joined the party by sending “Manny on the Street” down to the dealership.
Ali and the crowd were all smiles when his key started the Cruze. After the event, Ali said, “It really is cool to stay in school!”
To see pictures from the Cool to Stay in School giveaway, visit Mountain View Chevrolet’s Facebook page.
Mountain View Chevrolet is a community-oriented car dealer with the best selection, lease offers and finance deals you’ll find anywhere in and around L.A. Learn more about Mountain View Chevrolet at www.MountainViewChevrolet.com.
Mountain View Chevrolet has been a community-oriented dealership for 13 years, but this is a first for this Southern California car dealership and definitely uncommon for any car dealer. To award students who have achieved perfect attendance, Mountain View Chevrolet has created the “Cool to Stay in School” campaign to give away a 2012 Chevrolet Cruze!
On June 12, 2013, every student from Upland High School who has achieved perfect attendance will be invited to the dealership, in Upland, California. First, several other prizes, including iPad gift cards, will be raffled off by calling the students’ names. For the grand prize of the Chevy Cruze, five names of students with perfect attendance will be drawn at random, and those students will all be given a key. One by one, they will have a chance to sit in the Cruze and turn the key. One lucky student’s key will be the one that starts the engine!
What makes that student even luckier is that Mountain View made sure that the prize model is the perfect choice for a young driver; in addition to being awarded US Ranking and Reviews’ 2012 Best Compact Car for the Money, the Chevy Cruze has achieved these accolades:
In fact, the 2013 Cruze won US News and Rankings’ 2013 Best Compact Car for Families, so parents of the winner can feel at ease knowing that their student earned not just a car, but a car with peace of mind. Mountain View Chevy knows that it’s at a high school age that driver safety and responsibility begin. By interacting with the students in an academically rewarding way, new drivers soon to graduate from Upland High School will be more “tuned up” to take the wheel seriously.
Just this past December, Mountain View Chevrolet rallied to help a local boy with his battle against Common Variable Immune Deficiency, and hosted the Red Cross on-site to collect both blood and toys for those in need. This may be the first giveaway of its type at Mountain View Chevy, but it’s just one of many future opportunities the dealership will take to give back and help out!
Crash safety tests administered by all automotive ratings agencies have been effectively “raising the bar” year after year, making it harder for automakers to achieve top scores. The end result is that consumers benefit as manufacturers find more ways to improve safety in their cars. That said, the changes mean there are test score discrepancies among model years.
In other words, a 2012 model may not score as well as a 2011 despite being nearly identical below the surface. The car has not become less safe – rather, the lower score just means it didn’t perform as well on the new test as it had on the old.
The first changes came from the National Highway Traffic Safety Administration (NHTSA), which changed their five-star crash test procedures for the 2011 model year. The new test simulates a car skidding into a tree, in addition to the front-, side- and rollover tests the agency used for the 2010 model year and earlier. In addition, a new, small female dummy was added to the crash tests along with the average-sized male dummy that had been used previously. The result? NHTSA crash test scores for 2010 model year and older cars cannot be compared to 2011 and newer scores!
The second set of changes occurred with the Insurance Institute of Highway Safety (IIHS), the organization that awards “Top Safety Pick” status. In 2012 IIHS added the new “small overlap front test,” which simulates the front of the car hitting a utility pole on one side – approximately in the location of the headlight – at 40 mph. Since IIHS introduced the test in the middle of the 2012 model year, only a handful of 2012 models were tested – and most performed poorly.
One can easily see if the 2012 or 2013 model year car in consideration was subjected to the new test, and how it performed. The results of the new IIHS small overlap front test will not be part of the organization’s Top Safety Pick criteria until all cars for the model year have been through the new test, and the IIHS says that this will be when the 2014 awards are announced. Special mention will be made of any cars that score well in the new test as 2012 and 2013 models.
If considering buying a late-model used car, don’t be alarmed if the safety scores are lower for the identical current model. It hasn’t become any less safe — the measurement of safety simply changed. At Mountain View Chevrolet, our specials are always a must-see; with lease and finance deals on almost every model, you might be surprised by what you buy!
For years, millions have come to associate Chevy with the slogan “More than Meets the Eye,” as Chevrolet models have always received top-billing when casting the Transformers movie series. While that speaks volumes in and of itself for Chevy as a brand of cars and trucks, muscle and sophistication alike, there’s even more to Chevy than meets the silver screen. Chevrolet has been very busy helping to advance eco-friendly energy technology behind the scenes for years, and it shows not only in their Chevy car and truck lineup and record-setting fuel economy as a manufacturer, but in small towns all over the U.S. that are now home to renewable energy projects.
Outside the showroom, Chevy’s funding projects from South Dakota to North Carolina, from renewable biomass to wind turbines – and even waste heat recovery. The goal, for Chevrolet, is to prevent 8 million metric tons of CO2 from entering the earth’s atmosphere over the next 5 years. 16 various eco-friendly projects like these are receiving 40 million dollars in funding from Chevy; that’s not just an investment in sales, it’s an investment in the future sustainability of the entire world – which, as altruistic as it may be, is one of the most sound business investments any corporation can make in a win-win (or wind-wind) situation!
Convinced a Chevy is the right investment for you? Come to a dealership that invests in you back…with our goal to maintain long-term relationships no matter why customers are in our dealership, they can rest assured that while they’re browsing, waiting for a new car purchase or even getting an oil change…